August 19th - Mr. Nathan Absent

1. Come in and copy down EQ
2. Work together on Phase 1 (15-25 minutes)
3. Read Phillip Morris Article entitled, Tobacco Industry Consumer Research on Smokeless Tobacco Users and Product Development located in Ebsco Host - ask the sub for the password
4. Write three well-developed paragraphs on: (1) The methods used for the product (classify the methods into categories in the marketing plan outline on page 34 - such as the way they promote, where they sell, etc.) (2) The target markets used by Phillip Morris, why they target these groups, and how these methods and markets (people they are targeting) may be controversial
5. Study for quiz on Chapter 2 - Friday, August 20th, 2010
6. Is everything going ok?